DAJ-DAM - WHERE DOES THE NAME COME FROM?

Our firm acquired the name DAJ-DAM (meaning, roughly: "You give me 
something and I'll give you something back") from the former shop known 
as "Avtomatični buffet Daj-Dam", which began working in the 1930's. This 
shop sold cold dishes, pastries and hot drinks - . you simply put a token in 
the slot machine, and got what you wanted. The name "DAJ-DAM" has 
always seemed to be a very appropriate one, so there was no reason to 
change it when the present company was founded. Our aim remains the 
same, except that machines have been replaced by people.

OUR 55 YEARS OF HISTORY

The DAJ-DAM Company was founded on August 13th, 1947 by the City of 
Ljubljana's Council. It managed the first self-service restaurant in Ljubljana, 
and its guests were pleased with it. The firm developed rapidly, and soon 
had several well-known premises. Some of them were later taken over by 
new owners, while the others remained as part of today's firm.

Ever since 1996, when the firm “Daj-dam” was re-established as a limited 
(stock) company, it has never made a loss, so that not only our shareholders 
but our employees are full of confidence for the future.  Our aim has always 
been to provide as many guests as possible with food and drink of good 
quality at reasonable prices. Taking into account this tradition, we have 
also broadened our activities to include fast food, catering and overnight 
accommodation, since we wish to provide our guests with a full range of 
services. The path to these objectives has often been a difficult one, but 
we feel that we have succeeded. We have felt confident in ourselves and 
in our work. Today we can be proud that we were the first firm to open a 
self-service restaurant in Ljubljana, and also the first to open a fast-food 
restaurant.

DAJ-DAM TODAY AND TOMORROW

If we look back into the past, the thought may occur to us that maybe we 
could have done more or we could have done things differently, and better. 
Nevertheless our shareholders are glad that, over all these years, DAJ-DAM 
has succeeded in surviving on a demanding market as an independent firm, 
and a good host to our guests, as well as a reliable business partner. 
Constant technological improvements have made it possible for us to 
perform our work more easily but also at a higher level of quality. And 
that will be our future orientation, too. Our main objective has always 
been to improve and maintain the quality of our services, and to provide 
our guests with more for their money.